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	<title>Comments on: SNAKES one more time</title>
	<link>http://pwbeat.publishersweekly.com/blog/2006/08/24/snokes-one-more-time/</link>
	<description>The News Blog of Comics Culture</description>
	<pubDate>Thu, 08 Jan 2009 11:59:41 +0000</pubDate>
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		<title>by: Kris Stacks</title>
		<link>http://pwbeat.publishersweekly.com/blog/2006/08/24/snokes-one-more-time/#comment-2412</link>
		<pubDate>Fri, 25 Aug 2006 10:56:15 +0000</pubDate>
		<guid>http://pwbeat.publishersweekly.com/blog/2006/08/24/snokes-one-more-time/#comment-2412</guid>
					<description>But doesn't jackson make about ten crappy movies for every good one anyway?</description>
		<content:encoded><![CDATA[<p>But doesn&#8217;t jackson make about ten crappy movies for every good one anyway?
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		<title>by: brian spence</title>
		<link>http://pwbeat.publishersweekly.com/blog/2006/08/24/snokes-one-more-time/#comment-2391</link>
		<pubDate>Fri, 25 Aug 2006 03:11:00 +0000</pubDate>
		<guid>http://pwbeat.publishersweekly.com/blog/2006/08/24/snokes-one-more-time/#comment-2391</guid>
					<description>What Nathaniel said.

This movie was only made &quot;famous&quot; on the internet because of the BAD premise.  I don't plan on seeing it, and it only made me worry about Sam Jackson's career.</description>
		<content:encoded><![CDATA[<p>What Nathaniel said.</p>
<p>This movie was only made &#8220;famous&#8221; on the internet because of the BAD premise.  I don&#8217;t plan on seeing it, and it only made me worry about Sam Jackson&#8217;s career.
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		<title>by: Nathaniel</title>
		<link>http://pwbeat.publishersweekly.com/blog/2006/08/24/snokes-one-more-time/#comment-2375</link>
		<pubDate>Thu, 24 Aug 2006 22:35:38 +0000</pubDate>
		<guid>http://pwbeat.publishersweekly.com/blog/2006/08/24/snokes-one-more-time/#comment-2375</guid>
					<description>I'm so sick of seeing Hollywood complain about how &quot;badly&quot; this movie did. 

This movie would have been a completely anonymous film that practially went straight to DVD if it wasn't for the internet buzz. It would have made Ishtar look like Titanic without the buzz. Anyone who was expecting a b-grade airline disaster to become some massive cinematic event was deluding themselves.

There's only one thing worse than refusing to learn from mistakes, and that's learning the wrong thing from your mistakes. Internet hype did not hurt this movie in any way -- it saved the movie from obscurity. There's only so much you can polish a turd, and the truth is most people didn't think &quot;Snakes on a Plane&quot; sounded very entertaining.

I went to see it opening night with a dozen friends, and the theater was packed with excited people. If we'd seen it without the energy in the room, we probably would have all walked out (truthfully, we never would have gone in the first place).</description>
		<content:encoded><![CDATA[<p>I&#8217;m so sick of seeing Hollywood complain about how &#8220;badly&#8221; this movie did. </p>
<p>This movie would have been a completely anonymous film that practially went straight to DVD if it wasn&#8217;t for the internet buzz. It would have made Ishtar look like Titanic without the buzz. Anyone who was expecting a b-grade airline disaster to become some massive cinematic event was deluding themselves.</p>
<p>There&#8217;s only one thing worse than refusing to learn from mistakes, and that&#8217;s learning the wrong thing from your mistakes. Internet hype did not hurt this movie in any way &#8212; it saved the movie from obscurity. There&#8217;s only so much you can polish a turd, and the truth is most people didn&#8217;t think &#8220;Snakes on a Plane&#8221; sounded very entertaining.</p>
<p>I went to see it opening night with a dozen friends, and the theater was packed with excited people. If we&#8217;d seen it without the energy in the room, we probably would have all walked out (truthfully, we never would have gone in the first place).
</p>
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		<title>by: That Chip Guy</title>
		<link>http://pwbeat.publishersweekly.com/blog/2006/08/24/snokes-one-more-time/#comment-2373</link>
		<pubDate>Thu, 24 Aug 2006 22:01:49 +0000</pubDate>
		<guid>http://pwbeat.publishersweekly.com/blog/2006/08/24/snokes-one-more-time/#comment-2373</guid>
					<description>Warner is taking a different lesson away from its strong BABYLON 5 box-set DVD sales: greenlit some direct-to-video stories with the original cast, which may also see television airing. Be interesting to see if there's a financial success here where theatrical releases failed.</description>
		<content:encoded><![CDATA[<p>Warner is taking a different lesson away from its strong BABYLON 5 box-set DVD sales: greenlit some direct-to-video stories with the original cast, which may also see television airing. Be interesting to see if there&#8217;s a financial success here where theatrical releases failed.
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		<title>by: ~chris</title>
		<link>http://pwbeat.publishersweekly.com/blog/2006/08/24/snokes-one-more-time/#comment-2372</link>
		<pubDate>Thu, 24 Aug 2006 21:30:48 +0000</pubDate>
		<guid>http://pwbeat.publishersweekly.com/blog/2006/08/24/snokes-one-more-time/#comment-2372</guid>
					<description>Just as STAR TREK is an example of how a small fanbase can jump up and down and get terribly excited about something that had been unpopular in the past, only for it to do well.

Internet excitement may or may not lead to success. Popularity is not easy to predict as weâ€™d like. It's just as fallacious to say that Hollywood should know that past failure proves future failure, as Hollywood is when it thinks that past success proves future success.

I do now agree to Edwardâ€™s SoaP/SERENITY association. Thanks Paul, for helping me read his post from a different angle.</description>
		<content:encoded><![CDATA[<p>Just as STAR TREK is an example of how a small fanbase can jump up and down and get terribly excited about something that had been unpopular in the past, only for it to do well.</p>
<p>Internet excitement may or may not lead to success. Popularity is not easy to predict as weâ€™d like. It&#8217;s just as fallacious to say that Hollywood should know that past failure proves future failure, as Hollywood is when it thinks that past success proves future success.</p>
<p>I do now agree to Edwardâ€™s SoaP/SERENITY association. Thanks Paul, for helping me read his post from a different angle.
</p>
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		<title>by: Lyle</title>
		<link>http://pwbeat.publishersweekly.com/blog/2006/08/24/snokes-one-more-time/#comment-2369</link>
		<pubDate>Thu, 24 Aug 2006 21:14:24 +0000</pubDate>
		<guid>http://pwbeat.publishersweekly.com/blog/2006/08/24/snokes-one-more-time/#comment-2369</guid>
					<description>&lt;i&gt;Giving a small, vocal group of fans on the Internet what they want makes that small, vocal group of fans on the Internet happy. It doesnâ€™t do squat for the general public, apparently. The box office of â€œSerenityâ€? would be the pre-SoaP movie that delivered the same lesson, but apparently nobody was listening. The Browncoats still arenâ€™t.&lt;/i&gt;

I disagree, there. The Serenity movie came about not because the studio decided to listen to a loud group of fans, but because that loud group of fans was able to grab the studio's attention with strong DVD sales... I expect someone tried to project how many movie tickets each DVD set represented. They overestimated.

Serenity had a lot of internet hype (mostly about free tickets for talking about Serenity online) but the lesson there says not to expect a TV series popular on DVD to easliy translate into box office gold.

And the lesson has been learned from Serenity. There's been no Wonderfalls or Futurama theatrical film, despite strong DVD sales for those series (all Fox/Recency properties, IIRC). Futurama, instead, is following the path Family Guy sucessfully navigated.</description>
		<content:encoded><![CDATA[<p><i>Giving a small, vocal group of fans on the Internet what they want makes that small, vocal group of fans on the Internet happy. It doesnâ€™t do squat for the general public, apparently. The box office of â€œSerenityâ€? would be the pre-SoaP movie that delivered the same lesson, but apparently nobody was listening. The Browncoats still arenâ€™t.</i></p>
<p>I disagree, there. The Serenity movie came about not because the studio decided to listen to a loud group of fans, but because that loud group of fans was able to grab the studio&#8217;s attention with strong DVD sales&#8230; I expect someone tried to project how many movie tickets each DVD set represented. They overestimated.</p>
<p>Serenity had a lot of internet hype (mostly about free tickets for talking about Serenity online) but the lesson there says not to expect a TV series popular on DVD to easliy translate into box office gold.</p>
<p>And the lesson has been learned from Serenity. There&#8217;s been no Wonderfalls or Futurama theatrical film, despite strong DVD sales for those series (all Fox/Recency properties, IIRC). Futurama, instead, is following the path Family Guy sucessfully navigated.
</p>
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		<title>by: Paul O'Brien</title>
		<link>http://pwbeat.publishersweekly.com/blog/2006/08/24/snokes-one-more-time/#comment-2362</link>
		<pubDate>Thu, 24 Aug 2006 19:01:58 +0000</pubDate>
		<guid>http://pwbeat.publishersweekly.com/blog/2006/08/24/snokes-one-more-time/#comment-2362</guid>
					<description>I agree that SERENITY wasn't obviously targeted to the whims of fans - they were existing fans of an existing product.  But it IS a previous example of how the Internet can jump up and down and get terribly excited about something, only for it to turn out that the people involved just aren't representative of the general public.

I think part of the problem may be that people in the media really, really WANT to believe in all this &quot;new media, web 2.0&quot; stuff for the same reason that people in comics really, really WANT to believe that the stuff we're talking about is going to change the face of the world.  But while the people using the Internet are (relatively) representative by this stage, the people talking loudest on it certainly aren't.</description>
		<content:encoded><![CDATA[<p>I agree that SERENITY wasn&#8217;t obviously targeted to the whims of fans - they were existing fans of an existing product.  But it IS a previous example of how the Internet can jump up and down and get terribly excited about something, only for it to turn out that the people involved just aren&#8217;t representative of the general public.</p>
<p>I think part of the problem may be that people in the media really, really WANT to believe in all this &#8220;new media, web 2.0&#8243; stuff for the same reason that people in comics really, really WANT to believe that the stuff we&#8217;re talking about is going to change the face of the world.  But while the people using the Internet are (relatively) representative by this stage, the people talking loudest on it certainly aren&#8217;t.
</p>
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		<title>by: Fox Kent</title>
		<link>http://pwbeat.publishersweekly.com/blog/2006/08/24/snokes-one-more-time/#comment-2354</link>
		<pubDate>Thu, 24 Aug 2006 17:46:33 +0000</pubDate>
		<guid>http://pwbeat.publishersweekly.com/blog/2006/08/24/snokes-one-more-time/#comment-2354</guid>
					<description>All creators and fans have to do is come to a point of agreement: you will not appeal to ALL people ALL the time.  Sorry, but there are some of us out here who just thought SoaP was lame from the beginning, an entire movie built around one stupid line - kinda like the Halle Berry Catwoman was built around one wet dream of seeing her in that suit.  But you know what?  The guys who say a PG-13 version would have been worse are right.  Sometimes, you just have to accept that what you're producing is going to appeal to a narrower audience and go with that.  A niche appeal doesn't have to mean failure, but you have to accept that it means you have to economize on the production of the movie.

And you also have another situation.  The problem with the Internet-driven re-tool was simply that once we all read about it online, there was no reason to spend $10 to see it - we all knew what this movie was about from Day One - and even the internet people have got to, at some point, admit, that when they're the ones in the driver's seat, there are very few surprises.  It's like getting everything you had on your Christmas list - and nothing else.  It happened to me once when I was 11, and I learned a valuable lesson - it was NOT all that and a bag of chips.

Gotta tell ya, when it feels like I could have written the movie I'm paying good money to see, it's disappointing and I feel ripped off.  It just gets too predictable when you put in all the fanboy comments ahead of time.</description>
		<content:encoded><![CDATA[<p>All creators and fans have to do is come to a point of agreement: you will not appeal to ALL people ALL the time.  Sorry, but there are some of us out here who just thought SoaP was lame from the beginning, an entire movie built around one stupid line - kinda like the Halle Berry Catwoman was built around one wet dream of seeing her in that suit.  But you know what?  The guys who say a PG-13 version would have been worse are right.  Sometimes, you just have to accept that what you&#8217;re producing is going to appeal to a narrower audience and go with that.  A niche appeal doesn&#8217;t have to mean failure, but you have to accept that it means you have to economize on the production of the movie.</p>
<p>And you also have another situation.  The problem with the Internet-driven re-tool was simply that once we all read about it online, there was no reason to spend $10 to see it - we all knew what this movie was about from Day One - and even the internet people have got to, at some point, admit, that when they&#8217;re the ones in the driver&#8217;s seat, there are very few surprises.  It&#8217;s like getting everything you had on your Christmas list - and nothing else.  It happened to me once when I was 11, and I learned a valuable lesson - it was NOT all that and a bag of chips.</p>
<p>Gotta tell ya, when it feels like I could have written the movie I&#8217;m paying good money to see, it&#8217;s disappointing and I feel ripped off.  It just gets too predictable when you put in all the fanboy comments ahead of time.
</p>
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		<title>by: A.L. Baroza</title>
		<link>http://pwbeat.publishersweekly.com/blog/2006/08/24/snokes-one-more-time/#comment-2352</link>
		<pubDate>Thu, 24 Aug 2006 17:31:25 +0000</pubDate>
		<guid>http://pwbeat.publishersweekly.com/blog/2006/08/24/snokes-one-more-time/#comment-2352</guid>
					<description>I think beyond the R rating what was more damaging was that there was what, over a year's worth of buildup/hype online?  That's like 20 years in internet time, and anathema to the ADD of the medium.  The backlash was inevitable given the timeframe.  It gave enough people time to realize that the concept of the movie was a lot better in theory than as a fully-realized feature--it would have been more popular as a three-minute short on YouTube.</description>
		<content:encoded><![CDATA[<p>I think beyond the R rating what was more damaging was that there was what, over a year&#8217;s worth of buildup/hype online?  That&#8217;s like 20 years in internet time, and anathema to the ADD of the medium.  The backlash was inevitable given the timeframe.  It gave enough people time to realize that the concept of the movie was a lot better in theory than as a fully-realized feature&#8211;it would have been more popular as a three-minute short on YouTube.
</p>
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		<title>by: Matthew Fabb</title>
		<link>http://pwbeat.publishersweekly.com/blog/2006/08/24/snokes-one-more-time/#comment-2350</link>
		<pubDate>Thu, 24 Aug 2006 17:11:47 +0000</pubDate>
		<guid>http://pwbeat.publishersweekly.com/blog/2006/08/24/snokes-one-more-time/#comment-2350</guid>
					<description>I went to see SoaP last weekend with my wife and several of my wife's friends were trying to talk her out of going to see the movie with me (she ended up enjoying it). You know you are going to have problems with a movie, when you have people who have no plans in seeing the movie but on top of that are trying to convince people who are going to see it not to go.

As for Serenity, with the way the Firefly and Serenity DVD's continue to sell (currently #22 and #56 respectively on Amazon.com's top DVD's) and the way fanbase continues to expand, it seems the movie was made too soon (or released) too soon.</description>
		<content:encoded><![CDATA[<p>I went to see SoaP last weekend with my wife and several of my wife&#8217;s friends were trying to talk her out of going to see the movie with me (she ended up enjoying it). You know you are going to have problems with a movie, when you have people who have no plans in seeing the movie but on top of that are trying to convince people who are going to see it not to go.</p>
<p>As for Serenity, with the way the Firefly and Serenity DVD&#8217;s continue to sell (currently #22 and #56 respectively on Amazon.com&#8217;s top DVD&#8217;s) and the way fanbase continues to expand, it seems the movie was made too soon (or released) too soon.
</p>
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		<title>by: ~chris</title>
		<link>http://pwbeat.publishersweekly.com/blog/2006/08/24/snokes-one-more-time/#comment-2348</link>
		<pubDate>Thu, 24 Aug 2006 16:29:15 +0000</pubDate>
		<guid>http://pwbeat.publishersweekly.com/blog/2006/08/24/snokes-one-more-time/#comment-2348</guid>
					<description>NOTE: The previous post is not disparaging the theory that business should be wary of paying too much attention to the most vocal of fans. Itâ€™s disparaging the theory that Serenity, a film based on a TV series that only a few fans watched, fits the creators-did-whatever-the-most-vocal-fans-desired scenario.</description>
		<content:encoded><![CDATA[<p>NOTE: The previous post is not disparaging the theory that business should be wary of paying too much attention to the most vocal of fans. Itâ€™s disparaging the theory that Serenity, a film based on a TV series that only a few fans watched, fits the creators-did-whatever-the-most-vocal-fans-desired scenario.
</p>
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		<title>by: ~chris</title>
		<link>http://pwbeat.publishersweekly.com/blog/2006/08/24/snokes-one-more-time/#comment-2344</link>
		<pubDate>Thu, 24 Aug 2006 16:20:02 +0000</pubDate>
		<guid>http://pwbeat.publishersweekly.com/blog/2006/08/24/snokes-one-more-time/#comment-2344</guid>
					<description>The box office of â€œStar Trekâ€? movies would be the pre-SoaP movie that delivered the same lesson, but apparently nobody was listening. The Trekkies still arenâ€™t.

Oh, wait. Sometimes, one-size-fits-all logic does not fit all sizes.

BTW I loved Serenity, enjoyed some Star Trek movies, and donâ€™t plan to see SoaP unless it hits 110 degrees here and I just want to get out of my non-A/C home and into an A/C-ed theatre.</description>
		<content:encoded><![CDATA[<p>The box office of â€œStar Trekâ€? movies would be the pre-SoaP movie that delivered the same lesson, but apparently nobody was listening. The Trekkies still arenâ€™t.</p>
<p>Oh, wait. Sometimes, one-size-fits-all logic does not fit all sizes.</p>
<p>BTW I loved Serenity, enjoyed some Star Trek movies, and donâ€™t plan to see SoaP unless it hits 110 degrees here and I just want to get out of my non-A/C home and into an A/C-ed theatre.
</p>
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		<title>by: Steve Flack</title>
		<link>http://pwbeat.publishersweekly.com/blog/2006/08/24/snokes-one-more-time/#comment-2340</link>
		<pubDate>Thu, 24 Aug 2006 15:18:04 +0000</pubDate>
		<guid>http://pwbeat.publishersweekly.com/blog/2006/08/24/snokes-one-more-time/#comment-2340</guid>
					<description>It was the R-Rated nature of the movie that made it worthwhile. A PG-13 movie would have been god awful.

-Steve!</description>
		<content:encoded><![CDATA[<p>It was the R-Rated nature of the movie that made it worthwhile. A PG-13 movie would have been god awful.</p>
<p>-Steve!
</p>
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		<title>by: Anun</title>
		<link>http://pwbeat.publishersweekly.com/blog/2006/08/24/snokes-one-more-time/#comment-2335</link>
		<pubDate>Thu, 24 Aug 2006 14:49:39 +0000</pubDate>
		<guid>http://pwbeat.publishersweekly.com/blog/2006/08/24/snokes-one-more-time/#comment-2335</guid>
					<description>When I was under 17, I never had a single problem seeing R-rated movies.  Are theaters really cracking down now?</description>
		<content:encoded><![CDATA[<p>When I was under 17, I never had a single problem seeing R-rated movies.  Are theaters really cracking down now?
</p>
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		<title>by: Ralf Haring</title>
		<link>http://pwbeat.publishersweekly.com/blog/2006/08/24/snokes-one-more-time/#comment-2334</link>
		<pubDate>Thu, 24 Aug 2006 14:30:25 +0000</pubDate>
		<guid>http://pwbeat.publishersweekly.com/blog/2006/08/24/snokes-one-more-time/#comment-2334</guid>
					<description>I was happy with it. ;-)</description>
		<content:encoded><![CDATA[<p>I was happy with it. <img src='http://pwbeat.publishersweekly.com/blog/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' />
</p>
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		<title>by: Edward Liu</title>
		<link>http://pwbeat.publishersweekly.com/blog/2006/08/24/snokes-one-more-time/#comment-2331</link>
		<pubDate>Thu, 24 Aug 2006 14:11:50 +0000</pubDate>
		<guid>http://pwbeat.publishersweekly.com/blog/2006/08/24/snokes-one-more-time/#comment-2331</guid>
					<description>Giving a small, vocal group of fans on the Internet what they want makes that small, vocal group of fans on the Internet happy. It doesn't do squat for the general public, apparently. The box office of &quot;Serenity&quot; would be the pre-SoaP movie that delivered the same lesson, but apparently nobody was listening. The Browncoats still aren't.</description>
		<content:encoded><![CDATA[<p>Giving a small, vocal group of fans on the Internet what they want makes that small, vocal group of fans on the Internet happy. It doesn&#8217;t do squat for the general public, apparently. The box office of &#8220;Serenity&#8221; would be the pre-SoaP movie that delivered the same lesson, but apparently nobody was listening. The Browncoats still aren&#8217;t.
</p>
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