Rodrick Rules? No — Wimpy Kid rules!

Wimpy2We hear that DIARY OF A WIMPY KID: RODRICK RULES, the second volume of Jeff Kinney’s Wimpy Kid series, will debut at #1 on this Sunday’s NY Times Bestseller list. Wimpy Kid book 1 holds steady at the number two spot. With Hugo Cabret at #3, picture books definitely rule.

The Diary of a Wimpy Kid phenomenon is one that hasn’t been overanalyzed by the comics blogosphere — the books are very text heavy and are more truly called comics/text hybrids than straight out comics. However, the series has long been labeled a webcomic, and its sales success does prove you can give something away on the internet for free for a long time and still sell loads and loads of books — as long as someone wants to read it in the first place!

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